If you are a business owner in Miami, checking your business competitor’s ranking or online status is always a good and intelligent move. It has the advantage of keeping aware of how your competition presents their products online and the strategies that they use to increase their online ranking. Competition analysis is important in maintaining a successful website.
You can do your research by searching the name of your competitor using Google. If you can’t find it on Google, that does not mean that they are not ranking, that is why you can also try to check or search on other sites such as MSN or Yahoo to see their results. When you are searching for these sites, make sure that you use not the site’s name but the site’s products. This way you can properly check and know their ranking. If their website has a high ranking on the search engine, you can then check their keywords techniques.
It is important that you write down the keywords and the title used by your competitor in Chile, and then you can check the content of the site including the link used and how many times they used a certain keywords or phrase. You have to keep in mind that using your keywords repeatedly does not mean that it will give you a higher ranking on the search engines instead you have to be very careful on the amount of keywords that you can use on your blog or content. Using keywords repeatedly can just create a bad result for your website because this is considered spamming which may cause your page or site to get banned.
Competition analysis can give you a clear understanding regarding the right direction that you, as a business owner in Chile you should choose wisely in order to successfully gain a higher ranking in the search engines and increase the profit of your business.